About / Neville Ko
My journey as a practitioner of product management, design, business, and AI.

Hi, I'm Nev. This isn't a standard (design) portfolio because I've worn many hats through my career from building startups, adding value to PE-backed companies, to running agile processes, (etc.) - none of which are core to design.
The goal is to explain the roles I've played so you can understand where and how I can bring value.
Why? Because careers evolve and job/client interviews are restrictive. I hope this window will let you know me better.
Distinct AI, Corel,
Alludo, business ventures
01/ Product
Building Products (ie. "Product Management")
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Hands-on background: I’m not an MBA; my product management acumen comes from operational survival, startups, and years of experimentation.
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The Corel/Alludo years: Spent ~15 years wearing "hats" as a product owner, co-SCRUM master, and UX/UI designer, doing whatever it took to "ship" on lean budgets (SAFe and CSPO certified).
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The strategic "glue": As Head of Product & Experience at Distinct AI, I translate messy, abstract leadership visions into actionable plans using my tested 'VSR' (Vision, Strategy, Roadmap) framework.
Distinct AI, CorelDRAW, Alludo, WinZip, PaintShop Pro, AfterShot, etc.
02 / Design
Designing Products (ie. UX & UI)
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~20 years of experience: My career spans multi-million dollar, PE portfolios (CorelDRAW, WinZip, PaintShop Pro) to ambitious startups (Distinct AI, À pois).
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No single playbook: I bring adaptable techniques (design systems, prototypes, heuristic evaluations) tailored to budget and goals.
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Pragmatic approach: As a trained Industrial Designer (BID, MDes) from an engineering faculty, my focus is on practicality, operational efficiency, and bringing abstractions to market.
Distinct AI, À pois, Jream Studio, Substance Magazine, CIMA
03 / Business & Ops
Building Businesses & Operations
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Early start: My entrepreneurial path began in university, co-founding a modelling agency (CIMA) and expanding into a digital fashion editorial magazine (Substance Magazine).
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20+ years of business building: I’ve since operated across diverse ventures ranging from e-commerce clothing rentals (À pois) to multimedia AI software (Distinct AI).
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Business acumen: Out of necessity, I’ve learned to write business plans, understand financial reports, build VC investment decks; all of which have impacted my approach to design and operations.
Distinct AI, Self
04 / Human & AI Co-Creation
Experimenting with AI
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Techno-pragmatist: I firmly believe humans have a vital role to play in the age of AI.
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Hands-on technical experience: My perspective is grounded in building agents, comparing token efficiency across local and cloud models, and optimizing context windows and memory management.
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Human & AI co-creation: I believe keeping human taste and decision-making at the center of the process is what elevates AI outcomes into a true, high-quality extension of your unique work.