Project "Next" / Vision
A product roadmap & strategy defined in 3 Eras:
Legacy > Next > Redux
Company / Client
Distinct AI
Year
2025
Type of Work
Vision
Product Roadmap
Product Strategy
User Research
Experience Design
Project "Next" serves as a comprehensive strategic blueprint for transitioning Distinct AI from its fragmented, legacy technical foundations into a modern, robust operational ecosystem.
My focus is to work with leadership to outline a multi-phased roadmap that prioritises the creation of a modular design system to resolve significant technical debt and outdated workflows.
Our aim is to harmonise the user experience across standalone applications and plugins by integrating UX/UI standards and agile methodologies to signal a strong brand evolution to investors and partners.
Ultimately, this plan functions as both a tactical guide for software modernisation and a visionary tool to secure the company’s future through scalable, subscription-ready technology.

Dive deeper into specific projects that highlight my process and methodology, showcasing how collaboration and creativity lead to tangible results.
This platform serves as a narrative of my professional journey, detailing how I leverage insights and design to empower teams and elevate user experiences. Join me as we explore the intersection of product strategy and user-centric design.

Explore my case studies and the impact of my work through various projects that demonstrate successful outcomes in product development and user experience enhancement.

Explore my case studies that illustrate the transformation of user experiences through thoughtful design. Each project reflects a unique journey, showcasing how strategic design can lead to significant business impact.



